Progressive "Living The Dream" Campaign - Baker
CGI, Design and Postproduction: Luminous Creative Imaging
Photography: Cade Martin @ Heather Elder
Agency: Arnold Worldwide
In collaboration with photographer Cade Martin and the wonderful people at Arnold Worldwide (special thanks to Amy, Jamie and Nathan!), we created five high-end and fantastical visuals for the Progressive "Living The Dream" campaign. Working on these over a 4-5 month timespan, we built everything up from scratch and the final result is great!
The five visuals were sketched and designed from the ground up and nearly everything was created in CG with some matte painting support for the backplates, while the talent was photographed in studio by Cade Martin.