Nike Red
Nike Red

Nike Red
Nike Red

Nike Red
Nike Red

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NIKE RED

CGI and Postproduction: Luminous Creative Imaging

This project was created as a promotional campaign for the Nike RED campaign. It is a combination between 3D and photography. The model Drogba was shot without anything in his hands. The laces were then created in 3D and ​integrated into the photography. The 3D hands were created as reflection and shadow influence.