MSI00792XLUMINANCE_FullBody_Cool_Layered
MSI00792XLUMINANCE_FullBody_Cool_Layered

MSI00792XLUMINANCE_FullBody_Cool_Layered
MSI00792XLUMINANCE_FullBody_Cool_Layered

MSI00792XLUMINANCE_FullBody_Cool_Layered
MSI00792XLUMINANCE_FullBody_Cool_Layered

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MSI "Play Fast, Play Cool" campaign

CGI & Postproduction: Luminous Creative Imaging

Character model design & development: Luminous Creative Imaging

Client: MSI Taiwan

Together with the great people at MSI Taiwan, we created two characters and various visuals for their "Play Fast, Play Cool"campaign. We had to design and built both the Play Fast and the Play Cool character, both being the incarnations of MSI's new gaming Motherboards.

Combining CGI and Illustration, we brought these characters to live!