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Beter Bed - Alpine

Postproduction and CGI: Luminous Creative Imaging
Photography & creative direction: Jaap Vliegenthart
Client: Beter Bed
Agency: BeyenMeyer


This project was created for the Beter Bed company (a Dutch company that sells beds and mattresses). The advertisement was for their Alpine collection. 

The woman photographed was supposed to be re-created as if she was part of the mountain range and reflected in the water normally. The woman was created in 3D and sculpted in mudbox. Afterwards she was integrated into the existing mountains.

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